Fri-El Ethiopia Farming and Processing PLC bases its agriculture model on the sustainable improvement of the land, the involvement of local people and the promotion of local economy.
Such business model translates in the following actions:
For the environment
Fri-El Ethiopia Farming and Processing PLC avoids or minimizes the use of chemicals which could have a negative effect of the environment, optimizes the use of water and land, avoids behaviors that may cause nuisances to man and environment, prefers cultures that better fit local climatic features.
For the people
Fri-El Ethiopia Farming and Processing PLC involves in its activities thousands of local workers (expected to increase to up to 10.000 units in the next years), providing a secure income for their families. Fri-El Ethiopia Farming and Processing PLC also promotes creation and upgrading of infrastructures like schools and medical facilities for local people, cooperating with local authorities and supporting their development programs.
For the economy
Fri-El Ethiopia Farming and Processing PLC focuses its business in the production of agriculture products that Ethiopia would otherwise have to import with positive effects on the national economy. All or largest part our cotton production is destined to the Ethiopian market.